Face Mask, Sanitizer and other COVID Care Packaging Design

Remember the childhood days when mom used to emphasize on washing hands before eating or once you back from the playground. That time it was so lazy and irritated to wash hands and then eat when you were so hungry and ready to jump directly on food.

But today when we think of that we feel those were golden days because there was no other stress then just washing your hands.

The year 2020 has been like a nightmare, where lots of people are infecting due to Covid-19. Many lost their loved ones to this pandemic. “Stay home, Stay Safe” has become our mantra this year; it has become mandatory to ensure our health care by adopting various Covid-19 care products.

We have now heard the warnings to wash our hands frequently, sanitize, and ensure to consult virtual doctors if any symptoms of the disease are visible.

There are many such Covid-19 Personal Care products which have become part of our day to day life few products are essentials for medical industry employees along with basic requirements as COVID care products.

There has a sudden boom in businesses dealing with these essentials, while few started up with new business in this industry. Looking at sudden demand, many people started up business in this industry for Coronavirus protection care and hence this lead to competition.

There is one aspect through which you can gain a competitive advantage in this industry is distinct and effective packaging designs.

1.Face Masks Packaging Design

It is seen when someone who has COVID-19 coughs, sneezes, or talks, they are likely to send a tiny droplets with the coronavirus into the air. That’s where a mask can help. There are many types of masks depending upon the need and exposure. The doctors, nurses, and other medical staff are few who need them most.

N-95, Ply, surgical, neoprene, cloth and neck gaiter is the type used as COVID-19 mask. Medical Packaging design plays a very important role where the information such as deposable or not if they can reuse, how to use it, how to dispose of it and scientific content is mandatory.

Face Mask packaging design should be simplistic so that important information is not overlapped by its graphics or colours. Info-graphic designs on the back of packaging will ensure easy and correct understanding of how to use.

2.Hand Sanitizer Label Design

Looking at the current situation of COVID-19, personal care, hygiene and cleanliness are very vital for everyone. Hand sanitizers are mandatory haves for many people, and many are scrambling to buy a bottle of it.

Sanitizers come in 2 types of alcohol-based and alcohol-free. The sanitizer packaging design is able to promote brand promise, trust, user friendly, innovative for commercial and retail use. Most of the bottles are transparent; hence the packaging colour should be subtle and soft, which can go along with the background.

Content includes instructions on how to use, ingredients, temperature to be maintained, BPA/Alcohol information, brand story, percentage of germ-killing capacity, and the tagline should be mention.

These custom cartoon travel bottles will help you downsize your shampoo, liquid soap, sanitizers, and alcohol.

3.Personal Protective Equipment (PPE)

These are the equipment worn to minimize exposure to hazards that cause serious workplace injuries and illnesses. Personal Covid-19 protective equipment may include items such as gloves, gown, face shield, head cover, safety glasses and shoes, earplugs, rubber boot, hard hats, respirators, or coveralls, vests and full bodysuits.

All personal protective equipment packaging design should highlight safely and constructed and should be maintained in a clean and reliable fashion.

The packaging design of these products should be aligned as per the technical and WHO guidelines. Brand logo, quantity details, usage instructions, features and values are mentioned on packaging.

4.Protective Suits Packaging Design

Packaging design for protective suits will include specifications in terms of sizes such as sleeve length, chest width, inseam and height. Which helps people to buy exact fit suit it also includes information on product material which includes polyethene fibres majorly.

Details such as 100 % recyclable and few other features such as longer zips, reinforcement, tailored fit are other elements which act a vital role. These products are engineered for protection, comfort and durability of people who deal with the hazardous environment.

Either the actual person with a protective suit or only suit with white colour theme design is seen in these kinds of packaging designs.

5.Infrared Thermometers Packaging Design

There are various types of thermometers such as digital, electronic ear, forehead, Pacifier, Plastic strip, mercury and glass. Depending upon the type, the image and graphics are rendered on thermometer box packaging design.

The package design includes specifications of a product like safety and hygiene, reading time, recommended seal, how to use device info-graphics are useful. Blue and green with a white background are colours which are majorly preferred by COVID care products as they are a symbol of trust and promise, which are also known as approachable.

6.Safety Goggles

It is known widely to use in health work safety equipment for eye protection or industrial and scientific purpose. Industrial grade protection should be mentioned, while the pack of goggle quantity should be highlighted if its pack of 24, pack of 2 packaging design should mention this.

Type of lens information and its material type along with net weight will give clarity for the customer about the product.

7.Face Shield

Face shields will prevent the wearer from touching much if not all of their face, while a cloth mask only covers the nose, cheeks, and mouth. They suggest that face shields could help reduce the number of COVID-19 infections when wearers also practice social distancing and good hand hygiene, and when greater access to testing is available for the virus.

Packaging design here should include technical as well as durability information about face shield. Pack size, colour, style and warranty should be mentioned.

Key benefits of the product should be highlighted such as is made of a high-strength thermoplastic material, Protects eyes from harmful environments

The window is made of the polycarbonate material the proprietary window is attached system is easy to replace, Easy to adjust pin lock for a custom and is secure fit.

8.Gloves Packaging Design

Gloves packaging design boxes for medical gloves each box has its particular colour based on the code of gloves based on its size, which comes from XS to XL.

The type of gloves can be nitrile, powdered, latex and powder-free. COVID care products and gloves all play an important part in maintaining personal hygiene and safety against the virus.

9. Hand Wash Packaging Design

The one mantra which has become our habit due to emergence of COVID-19 is “washing your hands frequently”. As we wash hands, the preference for hand-wash liquids in bottles are in massive demand as using soap can increases the transfer of germs from one person to other.
As there is high demand in pandemic for hand wash, the market is saturated with competition. Hence it is essential to create distinct and attractive hand-wash packaging design to gain competitive advantage.
The adequate packaging will be the one which will cater to beauty and as well as smart communication with the audience. Information such as kills 100% germs, how frequently to wash hands, brand -story, benefits of hand-wash gel over soap, hand nourishment ingredients, herbal elements such as neem, tulsi should be on the packaging.
Certifications and recommended factors will now play an essential part because people want some expert to suggest and advice now. Images used should as per the variant if it is of rose, sandalwood, herbal, lemon depending upon that graphics are used. Colours are rendered as per the positioning and personality of the product.
Bottles are many times transparent to show the real product, which enhances the trust and confidence of customer over product. Mandatory information such as a tagline, FSSAI, manufacturing address, date, brand name, logo, MRP and ingredients should be mentioned on packaging design.

CONCLUSION:

Right now, there are many COVID consumer care Products and distillers which are in huge demand and production to create a safety solution for Covid-19 virus. Let’s not forget beauty brands have also paused production to create an in-demand necessity that is because COVID is here to stay and that’s reality which also generates huge opportunity in this sector of care products.

Hence make sure your Covid-19 care products are communicating correct brand message and information through its effective packaging design.

Brand logo, name and tagline should be a reflection of Trust, affinity and minimalistic yet creative packaging designs. Connect us to bring life to your COVID-19 care essential products, and we will make your brand communicate effectively and stand out in the crowd.

Author: Anush Malik

Being a strategist’s head and a long term visionary personality aims to achieve excellence in branding, packaging and digital marketing field. My 15 years of design experience and masters degree ais my strength which keeps me motivated and keep me going positively. I have participated in extensive branding design conquests in India, USA, Australia and New Zealand with winning zeal. My objective is to encourage start-ups and hence involves actively in the articles which will act as a productive intake of knowledge for them. Do connect me personally via my LinkedIn and I love to share my expertise with you.