food-brand-name

444+ Inspiring Food Brand Names Ideas for New Food Startups

Author : , DesignerPeople Blog December 28, 2022

Last Updated on April 13, 2023 by DesignerPeople

If you’re thinking about starting a new food business, one of the first steps is deciding on a name. You might feel it’s unimportant, and we can call it according to our liking. However, catchy food brand names act as your company’s identity, a key feature in selling your products and services for longer.

When it comes to the food industry, there are numerous options for food businesses, ranging from small bakeries to multi-cuisine restaurants. Therefore, having a name that’s engaging, memorable, and communicates the story about your business and its various products is an excellent investment.

Let’s have a look at the importance of a specific brand name and the different segments:

Why Does a Food Business Require a Unique Brand Name?

The name of your food business is the foremost step in branding. It is considered the backbone of your identity and the image of your company. In reality, the other characteristics elevate every aspect of your business if you succeed in choosing the best name. Whatever name you choose, your food business name must be able to promote and enhance your company while enticing customers to visit it.

Your brand name should emphasise what your food business is all about. The elements like your cuisine, atmosphere, whom you are targeting, what you expect, etc., should come under the brand name. Therefore, it is always preferable to approach a professional branding agency to do the work for you. In addition, this category is one of the most competitive in the market. Therefore, you should choose a different and unique name to differentiate your food business from others.

Types of Brand Naming in the Food Industry

Let’s discuss the different types of brand naming in the food industry:

  • Catchy Food Name Ideas:

A food name is said to be catchy if it has engaging behaviour and acts like an ideal in this industry. You can choose a catchy name depending on the trend. Research the words widely used among your target audience and try to implement them in your food business name.

Food Brand Name Ideas

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Catchy Food Name Ideas

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Ideas for a Street Food Business

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Business Name for Homemade Food

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  • Unique Ideas for the Food Business:

A food brand only exists in the market if it is unique and has a special feature that no other business provides in the market. The first step is to create a unique idea that acts as a pillar for your food business.

Let’s have a look at some of the unique & inspiring names for the food business:

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Source:99designs.com

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Source:inspirationfeed.com

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Source: inspirationfeed.com

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Source:99designs.com

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Source: 99designs.com

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Source:99designs.com

Source:99designs.com

Source:99designs.com

  • Ideas for a Street Food Business Name:

Street foods have become a part of our food culture. Previously, it was a small-knit community, but there is now fierce competition, and more street food businesses are developing effective branding and marketing strategies.

Let’s have a look at various street food business name ideas for inspiration:

Source:99designs.com

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Source:99designs.com

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Source:99designs.com

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organic food brand name ideas

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  • Business Name for Homemade Food:

In the present era, having a two-story building and many employees to run a business is okay. It is possible to produce high-quality foods at home. It is proven by many homemakers that we can successfully implement a good company by selling homemade products.

Let’s have a look at some of the brand name ideas for inspiration:

Source:en.99designs.com

Source:en.99designs.com

Source:99designs.com

Source:99designs.com

Source:pinterest.com

Source:behance.net

Source:behance.net

Source:behance.net

  • Meal Prep Company Names:

Catering or meal prep companies have been quite popular in our community. We usually depend on them for special occasions and events in our homes. They have an entirely different market, and while choosing names, we should be very precise about the meaning, and it is essential to meet the customer’s expectations through your name.

Let’s have a look at some of the good meal prep company inspiring names:

Meal Prep Company Names

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Source:behance.net

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Source:behance.net

  • Fast Food Business Name Ideas:

The current generation has a particular fondness for fast-food restaurants. In a busy world, most individuals depend on such fast-food chains, which also produce delicious foods. It has become a highly competitive segment, with new groups constantly growing.

  • Let’s have a look at some of the trending fast-food business names for inspiration:
Fast Food Business Name Ideas

Source:99designs.com

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Source:Arbys

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Guidelines for Inventing Food Business Names

Now let’s discuss specific guidelines that should be followed in creating and inventing food business names:

  • Better brainstorming should begin:

The main element that you must start with is “extensive brainstorming.” It is important to note, however, that you should never allow your mind to ideally sit and make a wild run in an extended format. Set a time limit for your brainstorming and keep all your ideas within that time frame.

Imagine all the words that come into your mind when you think about the business and write them down. Only stop if you feel empty. Indeed, if it is simpler for you, conduct a separate brainstorming session for each category and choose the best one out of it.

  • Differentiating features (USPs):

Secondly, develop a unique brand name that communicates the characteristics of your products and services. Make a detailed list of your unique selling propositions and how they benefit your targeted customers. The more clarity you provide, the better results you will receive. Remember, customers will only be attracted to your business if they find you unique and you maintain quality in the market.

Your food business name is the first element that can showcase this trait to the customers. As a result, ensure that you implement the strategies that will set your brand apart from the competition. These can be your selling price, discount rates, add-ons, etc.

  • Add a keyword to the name of your company:

It’s all a game of keywords that shines your business in the digital age. Suppose a person types “best restaurants near me,” your food name should fit the keyword, and only then will the result pop up on the screen. Phrases like “quality food,” “tandoori,” “bar-be-que,” etc. are some of the instances. Understanding SEO and digital marketing take your food brand to the next level.

Therefore, if you are starting a food business, ensure that you add a specific keyword about the dish you are beginning.

  • Pick a name that is short and easy to pronounce:

One of the ideal points that you should consider is making your name short and easy to pronounce. Customers need to put more effort into reading a name they find difficult to spell and pronounce. No matter which industry you look into, this feature should be considered essential when choosing the name.

Therefore, make your name simple, short, and precise so that they can easily notice your brand and you can become popular quickly.

  • Verify the availability of domain names:

You can only compete in the market if you have a proper website where people can visualise your brand. Therefore, before choosing the name, you must ensure that it has a domain name and that you can register it economically. If it is already taken, switching to digital becomes difficult. As a standard version, securing your domain in.com, .in, .org, .net, and .biz is preferable.

Sometimes, a duplicate brand appears, and they obtain another availability in your name. So, it is essential to always be safe and secure in the digital space.

  • Compile customer feedback:

Lastly, before making the final call, you can conduct a survey and acquire the feedback of your potential customers. This allows us to analyse their reaction and determine whether they like it or if we should make changes. After all, customers are the king of the food business, so we should give their opinion first priority.

After gathering the information, compile it using tools and determine which name received the most votes. It will help in finalising the title at the end.

  • Registering Trademarks:

Once the domain part is done, the next step is to protect your brand’s intellectual property. For that, you should apply for a trademark under the government trademark portal. First, you have to check and ensure that no similar name is available under your segment class in the portal. Only then will your name be accepted and safe.

It is preferable to seek the advice of professional agents when applying for a trademark rather than doing it yourself. Once a trademark is registered, it will be yours for life.

Conclusion:

A catchy and attractive brand name can be the perfect foundation for your business. However, people need to put more time and effort into developing a good name for their brand. It is because most of the common names are already registered, or their domains are taken.

Knowing the importance of a food business name, if you feel it’s not your cup of tea to create an eye-catching one, it is always preferable to give the task to a professional branding agency.

DesignerPeople is a leading brand naming agency in Delhi NCR, and we have helped many brands achieve their goals by giving their businesses the perfect start. What are you waiting for? Grab the best deals; connect with us, and we are here to help you.


Author: Anush Malik

anush-profile-blog

Being a strategist’s head and a long term visionary personality aims to achieve excellence in branding, packaging and digital marketing field. My 15 years of design experience and masters degree ais my strength which keeps me motivated and keep me going positively. I have participated in extensive branding design conquests in India, USA, Australia and New Zealand with winning zeal. My objective is to encourage start-ups and hence involves actively in the articles which will act as a productive intake of knowledge for them. Do connect me personally via my LinkedIn and I love to share my expertise with you.

One response to “444+ Inspiring Food Brand Names Ideas for New Food Startups”

  1. Brand name plays a very important role when it comes to business visibility. Thanks for the very detailed article.

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