

From kids to adults, one thing which excites irrespective of age is “Gift“, and we enjoy it when someone presents us gifts. There are many occasions when all over the world gifts are distributed or given to someone, and the feeling of giving is honestly rewarding than receiving.
When you provide them with a gift and wait to see that priceless expression on their face once they open the packaging but trust us, there is a lot what packaging says even before they open the present.
The art of a gift box design requires a lot of emotions and feelings which should connect with the recipient. As today we live in an era where how we present the gift, its unboxing experience is essentially more than the actual gift inside.


Table of Contents
FIRST IMPRESSIONS ARE EVERYTHING
As its said first impressions last till the end, hence it’s the best way to present your brand at best with its smart gift packaging design. To create the right image in the space of your customer mind, and to make them feel connected, invest in the packaging of the gifts. Smart and attractive packaging can increase the perceived value of the product itself.
First impressions are formed in milliseconds do not underestimate piece of the buying experience that makes that critical first impression.
Branding, unboxing experience, emotional messages, personalizing your product boxes, bags, gift wrap and even at a glance puts a smile on your face. Now that’s a gift box design worth shouting about.
Customers today search for experiences while the packaging is the best way to extend your customer experience with and unexpected and exciting unboxing.

Events for Gift Box Design

Festivals
All over the world, there are plenty festivals such as Christmas, thanksgivings, Diwali, Holi, Oban, Songkran, Tsechus, Perahera, Phaung, Cascamorras, Carnevale many more all over the year and one thing everyone enjoys giving and receiving is gifts.
Festive packaging should be a reflection of celebration and happiness. Depending upon the type of product, the designing will differ. Still, overall the colours used should be vibrant and bold with a creative message which should connect emotionally with the audience.
The images should include the elements of the festival so that it can become the niche and target the correct audience.

Corporate events and conference
Here corporate gifting should be undertaken as an art. There are many ways of corporate gifting, depending on the type of gift as well as the objective. The brand logo, along with maintaining the brand guidelines in case of colour, typeface and minimal artwork is the best way.
It is a quite promising way to support the growth of a business, strengthening professional relationships and give a distinct identity to your brand. An appropriate packaged gift represents your thoughtfulness care for your clients and employees and reflects on the company’s value as a whole.

Weddings & Anniversaries
When we say, wedding or anniversaries personalized gifts come into the picture, and it is crucial to understand the recipient trait to design wedding gift packaging.
There are a lot of emotions, feelings, and trust is invested in the event. Hence make sure your design captures those elements and displays them beautifully on packaging design.
There are many sub-products such as dry fruits, wine bottles many more exotic gifts which also require label packaging design which should be sync with outer main packaging design.
Experiment with interactive elements, geometric shapes and surprising opening mechanisms that communicate the brand story where customers learn more about your product and the values of your event.
DesignerPeople cares and helps you to protect the natural environment whenever possible, innovate to produce sustainable and more environmentally conscious packaging.

Birthdays and Parties
Children now play a significant role in purchasing power. They are comfortable spending their money, and they’re likely to purchase what they want with some degree of guidance from their parents –
The colour palettes that kids respond to bright, fun, engaging will fully leverage the brand. Build a distinctive package structure and then treat form design as a massive opportunity for packaging design visually resonate with kids.
Develop a symbol as part of the brand identity which is used independently, or a system of iconography to render values. Hence his is a fun approach to brand communication that kids will remember and associate with the brand.
It is used to be simple to design packaging for kids. Well, it certainly isn’t kid stuff anymore. The approach is more sophisticated now because kids are.

Also Read: 9 Essential design Elements for Professional Food Packaging

Types of Gift Box Design

Sweet Gift Box
Many traditional sweet owners are known for their particular skills in a niche if in case of that their image and name-based logo are rendered on the packaging. Depending upon the occasion, the adorable gift box design differs as their colours, shape, brand story will vary. Important information such as ingredients, date of expiry, manufacturing date, storage instructions, allergic contents, and many times some yummy recipes are also mentioned.

Source: behance.net/gallery/102460391/box-shopping-bag-design?tracking_source=search_projects_recommended%7Cchocolate%20box%20design

Source: behance.net/gallery/68706373/Special-Collection-l-Bissin-Butter-Cookie?tracking_source=search_projects_recommended%7Ccosmetic+gift+box+design

Source: behance.net/gallery/24759937/Mixville-Sweets?tracking_source=search_projects_recommended%7Cchocolate%20box%20design

Source: behance.net/gallery/49406951/Puerto-Escondido-Chocolates?tracking_source=search_projects_recommended%7Cchocolate%20box%20design

Source: behance.net/gallery/102460391/box-shopping-bag-design?tracking_source=search_projects_recommended%7Cchocolate%20box%20design

Source: behance.net/gallery/88695253/Zubi-Diwali-Gift-Box?tracking_source=search_projects_recommended%7Cchocolate%20box%20design



Personalized gift boxes
We all love gifts and especially when they look like they are made, especially for us by customizing. The personalized gifts are adorned with the brand name, a beautiful picture or a short emotional personal message.
A personalized/customized gift is made exclusively for a person by having their name engraved or imprinted on a photo frame, cushion, mug, keyring or pen.

Source: behance.net/gallery/86176195/Machiyenga-Tree-To-Bar?tracking_source=search_projects_recommended%7Cchocolate+box+design

Source: behance.net/gallery/50875249/Meio-a-Meio-Colombina-Dolceria?tracking_source=search_projects_recommended%7Cchocolate%20box%20design

Source: behance.net/gallery/26318829/Chocolate-box-Christmas-cards?tracking_source=search_projects_recommended%7Cchocolate%20box%20design

Source: behance.net/gallery/16695197/Xocolat-Chocolate-Packaging?tracking_source=search_projects_recommended%7Cchocolate+box+design

Source: behance.net/gallery/96774155/Untold-Packaging?tracking_source=search_projects_recommended%7Cchocolate%20box%20design

Source: behance.net/gallery/16695197/Xocolat-Chocolate-Packaging?tracking_source=search_projects_recommended%7Cchocolate+box+design


Cosmetic Gift Boxes
They do not focus majorly on pictures here they believe in keeping packaging luxurious, minimalistic and depending upon the target audience. If target audience is male, female or kids, the designing and shape of the product is decided.
Line art, florals, natural, organic are some characteristics brand personality will articulate designing accordingly.

Source: behance.net/gallery/90244731/_?tracking_source=search_projects_recommended%7Ccosmetic%20gift%20box%20design

Source: behance.net/gallery/87006249/CLE-DE-PEAU-BEAUTE-GIFT-BOX?tracking_source=search_projects_recommended%7Ccosmetic%20gift%20box%20design

Source: forestessentialsindia.com/evening-ritual-gift-box.html?_campaign=ET-011-Smart-Shopping

Source: justherbs.in/products/herb-enriched-ayurvedic-lipstick-shade-sampler-kit?variant=31816468660301

Source: behance.net/gallery/106612527/KOLS-BOX?tracking_source=search_projects_recommended%7Ccosmetic+gift+box+design



Perfume Gift Boxes
Their shape is a significant role to play here if to display masculine structure or feminine is the central creativity of shape designing. If a brand is positioned in a premium category, then a delicate, sophisticated looking layout and packaging design will make you stand out.

Source: chemistwarehouse.com.au/buy/92103/dolce-gabbana-for-women-light-blue-eau-de-toilette-100ml-3-piece-set-with-rollerball

Source: chemistwarehouse.com.au/buy/49415/lomani-gift-set-eau-de-toilette-spray-100ml-deod-gift-set



Source: perfumeclearancecentre.com.au/products/coach-floral-eau-de-parfum-90ml-gift-set



Liquor Gift Packaging Box
The best liquor and spirits packaging is having the advantage of custom folding cartons, value-added packaging, and more. They perfectly speak the brand and the value of the product within.
If it is whiskey packaging design or wine gift packaging, getting creative with the way they present their work to consumers. Brand story and logo are playing a significant role here in packaging designing.

Source: nicks.com.au/johnnie-walker-black-label-12-year-old-blended-scotch-whisky-700ml-marcel-christ-gift-pack

Source: beveragedynamics.com/2020/01/17/the-macallan-launches-lunar-new-year-gift-set/

Source: behance.net/gallery/48433143/ChipsO?tracking_source=search_projects_recommended%7Cchips%20packaging%20

Source: nicks.com.au/beluga-gold-line-vodka-gift-pack-with-3-glasses-700ml

Source: behance.net/gallery/86793787/Florista-Wine-Packaging?tracking_source=search_projects_recommended%7Cwine%20box%20packaging%20design



Dry Fruits Box
A personalized box is the round ones which make the dry fruit box design look pretty and different from the regular square and rectangular tubes.
Transparent product windows are great too, especially for high-value items like fresh nuts and colourful food like dried fruits.
To maximize this significant business opportunity, look for packaging that provides increased portion control, as well as shelf and appetite appeal via clear windows, selective colour pallets and paper effects that signal quality, healthy products to consumers.

Source: freelancer.in/contest/Packaging-Box-for-Diwali-Dry-fruits-and-Nuts-Box-1413051-byentry-23526176?w=f&ngsw-bypass=

Source: oohooo.com/wp-content/uploads/2020/10/01_DFB012020-2.jpg

Source: handfulofhealth.in/collections/gifts

Source: dryfruitbasket.in/diwali-corporate-gifts/diwali-gift-box-s/celebration-box-detail.html

Source: freelancer.com.bd/contest/Packaging-Box-for-Diwali-Dry-fruits-and-Nuts-Box-1413051-byentry-23425313?w=f&ngsw-bypass=

Source: wonderlandfoods.in/festivefesta-pink-300g-diyaa


Chocolate Boxes
Its origin and type of chocolate majorly influence the chocolate box packaging design. The famous chocolates from Belgium, Switzerland and many more countries will have their rich culture or heritage on packaging design which will indicate its niche.
They come in all size and shapes have been produced in the most engaging way possible, with a purpose to make your customers feel good even before taking a bite. These boxes are captivatingly designed, allowing your customers to convey their genuine feelings to their beloved ones.

Source: behance.net/gallery/49406951/Puerto-Escondido-Chocolates?tracking_source=search_projects_recommended%7Cchocolate%20box%20design

Source: behance.net/gallery/95297885/KORKUNOV-package-design?tracking_source=search_projects_recommended%7Cchocolate%20box%20design

Source: behance.net/gallery/75931267/Box-Of-Chocolates-Mock-up?tracking_source=search_projects_recommended%7Cchocolate%20box%20design

Source: behance.net/gallery/79666091/Marbled-Chocolate-Boxes?tracking_source=search_projects_recommended%7Cchocolate%20box%20design

Source: behance.net/gallery/77907575/Chocolate-Packaging-Design?tracking_source=search_projects_recommended%7Cpen+gift+box+design

Source: behance.net/gallery/106448541/Panda-Vaajakoski-Pralines?tracking_source=search_projects_recommended%7Cchocolate%20box%20design


Pen Gift Box
When someone plans to gift a pen, then no doubt the quality of the cell is superior; hence the same should be reflected on packaging design also. Brand logo with minimalistic design or negative space should be creatively utilized.

Source: packagingoftheworld.com/2020/10/ajoto-functional-pen.html

Source: packagingoftheworld.com/2020/07/moleskine-penellipse.html

Source: packagingoftheworld.com/2018/11/daler-rowney-dip-pen-set.html

Source: packagingoftheworld.com/2016/11/the-weight-of-words-fountain-pen.html


Types of Boxes for Gift Packaging

1.Duplex Boxes
Duplex board is kind of thing yet rigid box which can be able to take on a bright white appearance—majorly seen being used to form containers for a small good which requires less space.
Example: pharmaceutical packaging.




2.Rigid Boxes
It is the most common type of packaging seen around, and they are often associated with luxury products. Rigid boxes are typically four times thicker than an average folding carton and are not usually printed on directly.




3.Offset Printing Boxes
Here there is transferring of the images on metal plates to rubber blankets that are then rendered to print. The media such as paper or card does not come in contact with the metal plates, meaning that the printing plates themselves will last longer




4.Printed Boxes
The printed boxes can be defined as simple customized boxes with some quality offset printing on them.




5.Printed Paper Boxes
The paper is slightly thick and is suitable as these papers are beautiful so can be used to make the creative design on boxes.




6.Die Cut Boxes
Die-cut boxes come in any size, shape or requirements with highly customizable corrugated cardboard boxes. They are known as die-cut boxes because they are cut from plain sheets.




7.Magnetic Boxes
A box of soft iron, as thick as practicable, for preserving the bodies from the force of the magnetic field. The lines of power to a great opportunity keep within the metal of the box but a comparatively significantly less of them cross the space within it.




CONCLUSION:
There are many types of gifts and accordingly as per the latest trend or change in customers likings the design will also mould. As packaging is the best marketing tool to make people aware of your brand and make their recall about you don’t dare going wrong in it. Stand out in the market to create an impactful, memorable image among your target audience.
Master your gift packaging with DesignerPeople through a simple call today, and we would be happy to design a gift packaging design for you which will give you latest first impressions and sales.


Author: Megha Malik

As a passionate entrepreneur and creative brand consultant with experience of 14 years in digital, branding and packaging industry, it is my honest effort to put my experiences and knowledge of industry towards readers. A chartered accountant by degree but a marketing personality in blood has motivated her to take in designing industry as a career. With her fun-loving personality and sharp branding skills, she is a great motivational speaker on her YouTube channel, an active member in various business channels offline as well as online. Do connect me personally via my LinkedIn and I love to share my expertise with you.
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